How Past Clients Lead to Future Business
December, 3 2021
What kind of score do you give yourself when it comes to nurturing past clients? Strengthening these relationships will place you ahead of the competition and set you up for continued success. It’s baffling trying to understand why agents pay for leads that are sold and resold through multiple lead generation platforms, who then wonder […]
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The Importance of Being Together in a Virtual World
December, 2 2021
Like nearly all other businesses, brokerages have been deeply impacted by the shift to virtual life during the pandemic. Houses are increasingly shown—and even sold—without the buyer ever setting foot in the home. The National Association of REALTORS® recently reported that four in 10 homebuyers found virtual tours “very useful” before the pandemic. Now, that […]
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Improve Lead Gen by Focusing on Those Who Know, Like and Trust You
November, 30 2021
Nobody has time to chase leads that don’t convert, so everyone wants to know which lead generation and conversion practices work, which don’t, and where they should spend money on marketing. Stats reveal where you should be focusing your team’s lead gen efforts, and it’s clear that your marketing should focus on your own spheres […]
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American Pie: The Main Course for 2022?
November, 23 2021
There are now a record number of real estate professionals with a seat at the table eyeing a piece of the American real estate pie: a delectable dish made up of nearly seven million ingredients we call transactions, stirred in with a tasty sum of $85 billion paid in real estate commissions last year. But […]
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The Principles of Team Success, Part 2: Productivity
November, 23 2021
ICYMI: Last week, I talked about why it’s so important to identify a clear purpose for being in real estate and building a team—you must define your “big why” if you want to develop a successful business. Without a focused purpose, it doesn’t matter much what you do to advance the business because you have […]
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Communicate More Value and Win More Business
November, 23 2021
“If you add more and better value than your competitors, you will get hired and attract more clients for life.” I will never forget Dave Johnson, my father, teaching me this while taking me out on sales calls when I was eight years old. Every single step in the client experience that he made in […]
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The ABCs of Online Lead Management
November, 23 2021
For decades, real estate agents have been gathering leads from face-to-face events and referrals. With consumers going online in record numbers today, many agents aren’t all that excited about changing their strategy for securing online leads. But if you don’t do lead generation where most of the leads are, which is now proven to be […]
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How an Inverse Mentorship Benefits Everyone
November, 22 2021
Six years ago, when real estate agent Evan Roberts earned his license and started in the business, he realized he needed to learn tricks of the trade beyond his course. “You have more complex transactions,” said Roberts, “and you really need someone with 20 to 30 years of experience who has been through the process […]
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20% Off SFR® Certification Online Course
November, 23 2021
Curious about short sales and foreclosures? The SFR® certification online course is 20% off in December through the Center for REALTOR® Development.
20% Off GREEN Designation Online Course
November, 23 2021
Start the new year with a designation! NAR's GREEN designation online course is 20% off in December through the Center for REALTOR® Development.
Real Estate Business Planning for 2022 with Brent Lancaster
November, 12 2021
Agents with a plan are more likely to reach their financial goals than those who "wing it." However, there can be a lot of moving pieces involved before you can get a clear picture of what to focus on first.
Learning and Living Leadership as a REALTOR® with Shannon Buss
November, 12 2021
Shannon Buss joins Monica to talk about how to lean into leadership and professionalism in the industry, how to lead as real estate agents, and how to improve leadership skills to benefit your business, client experiences, community position, and industry strength.
Register Before November 18 and Save $20 on the Two-Day Green Course
November, 8 2021
Register for the updated version of NAR’s Green Designation two-day course with Craig Foley: 12/7–12/8. Save $20 when you register before 11/18.
Register Before November 16 and Save $20 on the Military Relocation Professional Course
November, 8 2021
Register for the live, virtual Military Relocation Professional (MRP) course with Margo Wheeler on 11/30. Save $20 when you register before 11/16.
The Wow Factor: Virtual Real Estate
October, 4 2021
Ines Hegedus-Garcia discusses how she's coping with the ever-changing market, and she also shares tips and techniques on virtual open houses and virtual staging.
The Champlain Towers Collapse: What REALTORS® Can Learn With Linda Olson
September, 29 2021
This episode focuses on how we can best advise our clients when they are purchasing condominium properties or properties in environmentally challenged areas.
