The Art of Follow Up: Effective Follow-up Communication Techniques

October, 12 2018

Strategic outreach, whether by phone, email or text, is key to building rapport and credibility with prospects, staying top of mind in the search for a home, and encouraging clients to follow through with the sale. But outreach, by itself, doesn’t close deals. If you’re contacting leads regularly, but still having trouble reaching your sales […]

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How to Factor 20% Deduction Into Your 2018 Estimated Quarterly Payments

October, 1 2018

The big win for real estate in last year’s tax reform law is the new 20 percent business income deduction. You take it on your net pass-through income. Pass-through income is what most real estate professionals earn. If you’re an independent contractor or if you’ve structured yourself as a sole proprietor, your income is considered […]

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Clarity on Deductibility of Meal Expenses May Be Coming

September, 28 2018

You may have seen a report today in The Wall Street Journal (subscription and login required) stating that the Internal Revenue Service is working on guidance that would clarify the deductibility of expenses for client meals under the new tax law. According to the report, this guidance is expected to say that the cost of […]

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The Rule of 3: Communicating to Grow Your Business

August, 28 2018

When you contact clients, make sure to offer something of value in the conversation so they don’t see it as a nuisance call. Content sponsor Firepoint, a real estate CRM company, has released The Rule of 3, a guidebook to help you create a communications strategy focused on increasing leads. Here’s what the company says […]

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Big Win for REALTORS® on IRS Guidance for 20% Income Deduction

August, 9 2018

If you were tuned to the news Aug. 8 you might have heard the IRS released proposed regulations on the new 20 percent business income deduction for pass through businesses. IRS summary with link to FAQ. Proposed rules. The deduction was part of the big tax reform law Congress passed at the end of last […]

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Are You Competing for a Real Estate Pie That’s Not Growing?

August, 6 2018

Unemployment is low and the economy is growing—more than 4 percent in the last quarter—but  home sales are actually going down for many real estate agents. The typical agent in the last year worked on 11 transaction sides, down from 12 sides the previous year. What’s going on? For starters, the inventory crunch is holding […]

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Stores Aren’t Going Away, and Yet . . .

June, 28 2018

The Internet won’t be the end of stores but it’s certainly having an impact on the retail segment of commercial real estate. How much business has online shopping sites taken away from brick-and-mortar stores? Would downtown areas look different if some $1 trillion in sales hadn’t transferred from stores to the Internet in just the […]

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Ethics Violations of Others Will Soon Be Visible to You

June, 13 2018

If a real estate practitioner commits a seious violation of the NAR Code of Ethics, the person’s name will be released by the local association so that you and other professionals in that association can see who they are. A picture of the violator and a description of what they did wrong will also be […]

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